According to estimates, there are more than 30 million influencers worldwide. Thanks to TikTok and increased Internet usage due to the pandemic, the number is likely to have risen significantly recently. adlicious influencer marketing manager and OMR guest author Marlene Petz explains how to identify the right influencers for your marketing goals and which tools you should use to achieve them.
About the OMR article: https://omr.com/de/influencer-kampagne/
