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Brooks Running, a US manufacturer of sports and running equipment, used display drive-to-store solutions and in-banner video ads from adlicious to promote a passion for running in the DACH region and increase footfall traffic with retail partners. Targeting based on location and interests and adapting ads to the retailers' range of products achieved high results, including lower costs, high visibility and interactions.
The Miamor brand is in an intensely competitive environment. In order to successfully meet this challenge, a comprehensive campaign was developed with the aim of achieving a sustainable increase in brand awareness in the defined target group.
In today's marketing landscape, it is essential to develop a targeted and well-orchestrated campaign to increase awareness of a brand and its products.
First-class brand expertise, excellent customer service, over 60,000 items at eight locations in Germany — Möbel Martin, provider of high-quality furniture, invested in advertising its comprehensive range of video ads on YouTube in order to now also place visual advertising in addition to its radio advertising campaigns.
GAZI and adlicious are continuing their collaboration. adlicious has been managing the digital media measures of garmo AG based in Stuttgart since last year. In doing so, adlicious prevailed against other agencies and successfully defended the budget.
To market its trading products, Consorsbank has set itself the goal of intelligently using data in order to achieve a tailor-made approach to the defined target group personas. With dynamic ad technology from adlicious, a data-based, personalized approach could be implemented for Consorsbank.
