Hamburg/Verden, December 21, 2023 - adlicious, one of the leading owner-managed media agencies, will be responsible for the digital media budget of Finnern GmbH & Co. KG from January 1, 2024. The collaboration between adlicious and Finnern promises an innovative and targeted digital media strategy to further strengthen the reach and brand recognition of the Finnish brands RINTI and Miamor.
Digital creativity is not just a passing trend, but a crucial necessity that is becoming the core of advertising and marketing. Monica Degenhardt (formerly Mejia Pocasangre), our Head of Marketing & Creative Solutions, explains: “Digital creativity is more than just a slogan for DMEXCO this year. Digital creativity is currently the most important skill for success in the advertising industry. ”
In our monthly interview format, our co-founder and managing director David Lange talks about, among other things, the new adlicious, an exciting campaign in China for mytheresa.com and the current situation of retail from a marketing perspective. What news is there with adlicious? As always, a lot has happened recently.
Sustainability and consumption are by no means mutually exclusive. With this claim, Winade Getränke GmbH is launching the alcohol-free organic wine brands Winade and Senza.
Slightly delayed due to the Easter holidays, our CEO & Co-Founder Viktor Eichmann takes a look at the marketing world in his usual concise way.
This month, Daniel Skoda, Managing Partner at adlicious, is looking outside the box and talking about an adlicious campaign for globetrotters and a form council in which he still sees a lot of untapped potential.