First-class brand expertise, excellent customer service, over 60,000 items at eight locations in Germany — Möbel Martin, provider of high-quality furniture, invested in advertising its comprehensive range of video ads on YouTube in order to now also place visual advertising in addition to its radio advertising campaigns.
For some time now, Twitch has been challenging the previous placeholder YouTube in the battle for the crown of online video platforms. The winner is not yet really foreseeable, the fight has not yet been decided.
Social media platforms have gained a firm place in our lives within a very short period of time. Depending on the platforms, several hundred million people visit them — every day. At the start of our new topic special “Social Media”, we now want to give you an overview of what options you have to reach these people through paid social.
The Hamburg-based end-to-end media agency continues to grow and is expanding its team accordingly. Christian Cramer has been on board as Senior Creative Content Manager since May 3.
Slightly delayed due to the Easter holidays, our CEO & Co-Founder Viktor Eichmann takes a look at the marketing world in his usual concise way.
Most of us automatically combine branding measures with large-scale TV campaigns, radio, large-scale outdoor advertising or sponsorships in top-class sports. But even digitally, there are now a number of ways to push brands and build brands. At this point, we would like to give you an overview of digital branding options.