d3con Video Recap
Current opportunities and challenges in digital advertising, the role of trading desks and what advertisers should pay attention to in programmatic advertising.
Entrepreneur panel
Tim Schumacher (TS Ventures), Melanie Vogelbacher (Q division), Timo Hagenow (Yieldlove), Jan Möllendorf (Defacto X), Joachim Schneidmadl (virtual minds) and adlicious Co-Founder & Managing Director David Lange, moderated by Susanne Gillner (Internet World Business), will discuss current opportunities and challenges in digital advertising.
Agencies vs. advertisers — who benefit from agency trading desks?
Discussion with market participants Jenny Görlich (OWM), Nico Winkelhaus (Payback), Benjamin Bunte (Performance Media) Julian Simons (Mediascale) and Daniel Skoda, moderated by expert Erik Siekmann. “Advertisers must be uncomfortable and challenge their media agencies,” says adlicious Managing Partner Daniel Skoda when asked how advertisers ensure the quality of their service providers.
